Mobile application (app) service is a service that covers the design, development, maintenance and management of applications that run smoothly and effectively on users' mobile devices (smartphones and tablets). This service enables businesses to provide better service to their customers and gain a competitive advantage in the digital market.
App services generally include the following stages:
Conceptualization and Planning: Developing an application idea that suits the needs and target audience of the business. At this stage, user requirements are determined and the main functions of the application are designed.
Design: User experience (UX) and user interface (UI) design is done. This covers the app's visual design, navigation, and overall user interaction.
Development: It is the process of coding the application. At this stage, frontend and backend development processes are carried out. Mobile applications are generally developed on iOS and Android platforms.
Testing: Checking the functionality, security and performance of the application through various tests. Errors and malfunctions are detected and corrected.
Publishing: Publishing the application on platforms such as App Store (for iOS) and Google Play Store (for Android). During this process, the application's compliance with store rules is ensured and the necessary permissions are obtained.
Maintenance and Update: Performing regular maintenance and updates to keep the application up-to-date and improved based on user feedback.
Mobile application service allows businesses to establish closer relationships with their customers and present their services and products more effectively. It also increases customer satisfaction by improving user experience and helps the brand create a strong presence in the digital world.